Fact About SEO

Consider these quick facts:
 

	2 out of 3 of those polled by Harris Interactive and MSN feel that search engines are the fastest way to find information.
	Internet users conduct over 3 billion searches per month.
	Various sources estimate that 21% to 35% of these searches are for commercial products and services.
	76% of US marketers think search engine marketing offers a better return on their investment than print advertising.
	Search engine marketing is the most effective form of direct marketing available, with an average cost per lead of $0.45. That compares to $0.55 for email marketing and $9.94 for direct mail marketing.
	A study by the Internet Advertising Bureau found that search engine keyword advertising increased brand recall by 27%. Search engine marketing has grown to become a $1 billion industry.
	It is projected to become a $7 billion industry by 2007. 64% of participants in a Kelsey Group survey say they prefer search engines to printed yellow pages. 52% say they prefer search engines to offline sources of information such as newspapers, magazines, and direct mail.
	It's clear that search engine marketing has become a critical part of today's marketing strategies.